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Posts tagged print
Sunday, June 15th by Amanda
An article in Circulation Magazine indicates that media buyers are getting the info they need for print media buying decisions, and that there is a tremendous need for similar standardized, third party verification for online numbers. Valeria ‘The Conversation Agent’ Maltoni goes further by bringing together the concerns of adding online readership numbers to the print numbers.
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Thursday, October 2nd by Jen
Planning an effective media strategy is a fundamental part of giving your campaign the best chance of success. Without deliberate planning, you risk a lot of wasted time, effort and money...
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Friday, October 10th by Mark
In light of recent economic changes, we are seeing a shift in business priorities. People in all positions are looking for certainty or some sort of reassurance that the money they’re putting out will actually return to them.
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Friday, October 31st by Buy Safe Media Supporter News
Buy Safe Media wants to recognize the supporter who sent us the most website traffic by profiling them in the newsletter. Find out who this month’s featured supporter is...
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Friday, March 20th by Stephanie
European communications group Mach Media has reminded its blog followers to buy only from audited media outlets in the March 18th post Buy from audited media by Taunya Renson-Martin. The post also had this to say about the Buy Safe Media program.
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Monday, April 13th by Mark

Bob Felsenthal, publisher of Media Business, says he ‘is enamored with the campaign’ in this April 3 column. He goes on to point out that, ‘It's no secret there many ways to underdeliver ad expectations— and provide inaccurate or out-of-date numbers—when a publication is unaudited.’

Thanks, Bob!

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