Buy Safe Media
Posts tagged online
Monday, November 10th by Buy Safe Media Supporter News
Both BPA Worldwide and the Audit Bureau of Circulations (ABC) offer solutions for those who want to buy online media. Up until this year, we have had to rely on web traffic metrics provided by the webhost. Now with the technology available, we can start demanding more from our online publications.
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Friday, October 31st by Buy Safe Media Supporter News
Buy Safe Media wants to recognize the supporter who sent us the most website traffic by profiling them in the newsletter. Find out who this month’s featured supporter is...
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Tuesday, March 10th by Mark

Joe Mandese reports in the MediaPost article, Ad Gurus Find The 'Real Value' Of Online Advertising Remains Elusive, that a panel of experts at the American Association of Advertising Agencies media conference agreed that confusion remains surrounding online metrics and data, making it difficult to create actionable insights for planning and evaluating online advertising buys.

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