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Posts tagged Internet
Monday, June 23rd by Amanda

Do you perceive the future of traditional media, particularly newspapers, as a threat or opportunity? And how can threats be turned into opportunities? Pradeep Guha, CEO, Zee Entertainment Enterprises Ltd, spoke at the CEO Conclave of the Indian Newspaper Congress on May 16, 2008, in New Delhi on the subject and says that while traditional media are not likely to become extinct, the real threat lies in their losing their position of dominance.

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Thursday, October 2nd by Jen
Planning an effective media strategy is a fundamental part of giving your campaign the best chance of success. Without deliberate planning, you risk a lot of wasted time, effort and money...
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